Untitled design (72)

NWA travel advisor earns esteemed CTA

Paul Graham with Wish List Travel focuses on education, service

ELKINS, ARK – Paul Graham CTA®, of Wish List Travel in Elkins, recently earned the distinguished Certified Travel Associate, or CTA, designation from The Travel Institute, the travel industry’s benchmark for educational excellence and the only travel organization offering certification for travel professionals’ varying levels of expertise. 

“I’m excited to reach this achievement for my company and my clients,” Graham said. “It was a lot of work, but I learned so much and it’s already made me better at what I do.”

The Certified Travel Associate, CTA®, designation is awarded by The Travel Institute to travel professionals who complete a rigorous training program, including closed-book, proctor-administered testing, to demonstrate extensive industry knowledge and experience and the highest standards of travel professionalism. In addition, CTAs are required to fulfill stringent continuing education requirements each year.

The CTA curriculum focuses on the essential skills needed to succeed as a frontline travel counselor – selling, customer service, destinations, niche markets and communication. The CTA is also the first step in earning the coveted Certified Travel Counselor designation.

Graham said that one of the major qualities that sets him apart from other travel advisors has always been his focus on education in the industry. When COVID-19 shut travel down in 2020, Graham focused on getting as much continuing education and industry certifications as possible.

“I didn’t want to just sit there and wait for travel to start up again,” he said. “This helps me be an even better resource for my clients. I want them to enjoy their trip and not have to worry.”

Graham has been an avid traveler for many years and a professional travel advisor for three years. He has sent more than 400 clients on travel experiences around the world. His growing agency’s motto is “helping turn your travel wishes into memories.” 

Graham’s other professional certifications include:

  • Certified Autism Travel Professional from the International Board of Credentialing and Continuing Education Standards 
  • ASTA Verified Travel Advisor (VTA)
  • Certified Cruise Counsellor (CCC) with the Cruise Lines International Association (CLIA)

According to online records for the various accrediting agencies, Graham is currently the only travel advisor in Arkansas to hold all four major industry certifications.

About The Travel Institute

A collaborative industry effort created in 1964, The Travel Institute is the global leader in industry education and certification for travel professionals. Through innovative educational opportunities, professional certification programs, and customized learning solutions, The Travel Institute enables agent success by instilling a high standard of industry knowledge, professionalism, and excellence. Throughout North America, many successful agents and high-profile leaders credit their success to coursework from The Travel Institute.


Untitled design (23)

Maldives Destination Specialization

The Maldives makes for one of the most exotic Holiday Destinations on the planet. It is frequently chosen for a Honeymoon, destination wedding and even renewing vows. Although visited largely by couples, Maldives indeed has a lot of leisure for families with kids and teens as well. With 99.9% of land under water, white sandy beaches, year-round sunshine, and isolation of missing motor sounds, Maldives provides an unforgettable experience to its visitors.

TBO Academy is an initiative of World’s only B2A Travel company – TBO-Group. It is an exclusive learning platform for Travel Agents and Travel Trade Partners. The platform is an empowering tool for TBO Group partners and hence available to them for free of charge. In a short period, the popularity of TBO Academy has grown enough to attract travel professionals beyond TBO’s partner base, as well as students of Travel and Tourism institutes.

Untitled design - 2020-11-19T053734.302

Switzerland Travel Expert

Untitled design (27)

Saint Lucia Expert

Untitled design (31)

Key Lime Academy

Untitled design (32)

Aussie Specialist Agent

Untitled design - 2020-11-19T051854.687

Ireland Specialist

The Ireland Specialist program is an interactive online training program designed to teach the international tourism sector about the island of Ireland as a vation destination. I took classes coving the following subjects .

About Ireland

From the Giant Causeways in the North to Bantry Bay in the Southwest. Ireland is packed with so muc to see and do.

Places to Visit

From breathtaking landscapes and rural idylls to buzzing urban hubs and amazing festivals, it’s all waiting to be discovered.

Things to Do

Ireland offers every visitor a warm welcome. From discovering our iconic landscapes to walking through our buzzing cities: you wont be short of things to do in the island of Ireland.

Places to Stay

The island of Ireland offers many places to stay. From world class luxury hotels to countryside escapes. Ireland has accommodations to suit everyone


Fancy crowning a goat, tackling white wave in a kayak or simply shucking an oyster? Musical. delicious. active and artistic; events in Ireland come in all shapes and sizes.

What New

Discover what’s new on the island of Ireland. Discover exciting vacation ideas and Itineraries in Ireland.

Untitled design (25)

Bahamas Specialist Program

Untitled design (30)

Barbados Elite Club Member

Untitled design (28)

Pure Grenada Specialist

Copyright ©2022 | Wish List Travel | All Rights Reserved